Jeff Karnes of VoloMedia, Inc. and I are co-presenting at the eMetrics Marketing Optimization Summit Tuesday, May 5 • 5:20 – 6:00 pm on the Emergent Metrics track.
We will be videotaping this session and are collecting YOUR questions about podcasting measurement as it relates to advertising, sponsorship and audience metrics.
Post your question in the comments section below and we’ll give you a shout out!
A lot goes into producing a series of online syndicated audio programs. They are topic specific, intensely well targeted to listeners of discerning taste and specific interests. So outside of the number of people who hang on your every word, how do you know if this new medium of news, interviews and reviews is doing well? This dialog-style session explores tried and true metrics as well as dreaming of better measures to come. Join popular podcastress Susan Bratton and Jeff Karnes of Volomedia, the podcasting measurement service, as they delve into the reality, the hype and the hope of tracking listeners, measuring impact and helping you measure your revenue per campaign.
If you don’t want to post your question in the comments section below, please DM me http://twitter.com/susanbratton or email me susan at personallifemedia dot com your question(s).