What to Do – Another Great Example of Good Email Marketing – Virgin America

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I got another excellent email in my inbox today. (I reported on this regarding Sephora and the “Insider’s Club” last week.)
This email from Virgin America lets me one click Tweet their low airfares. Good job, VA! What a clever idea. Kudos to whomever is responsible for coming up with that clever addition. Virgin America is a brand that’s proud to believe they have fans willing to promote them via Twitter. Confidence builds on confidence.
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- What To Do – Classic Example of Great Email Marketing from Sephora – Insider’s Club (blogs.personallifemedia.com)
- Cathay Pacific reveals the faces behind the brand, in an interactive way (simpliflying.com)
- Gadling gets an exclusive look at Virgin America’s cockpit technology (gadling.com)

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» Virgin America smartly combines Twitter and social media with email marketing - SimpliFlying || Aviation :: Branding :: Technology || Airline marketing, airline brand management, social media, Web 2.0 said,
August 2, 2009 @ 9:03 pm
[...] thousand words, so I’ll share with you the screen shot of an email by Virgin America that was posted by a blogger last week. Three words to describe this marketing effort – appropriate, [...]