Mark Silva, Managing Director of Real Branding, a independent interactive agency in SF and the guest of this week’s DishyMix weekly online audio show about digital marketers shares his rediscovered passion for painting with listeners. Here are samples of Mark’s work.

Recent painting of kids playfully dashing from waves at beach:

Quick illustration of my wife and me:

Mark Silva, Real Branding on Consolidating Social Maps, the “New School” of Beer and the Connected Agency

Advice for PR and Corp Comm Pros.

Discussion includes the atomization of the web, “tasty spider food,” video communications, corporate blogging, SEO PR, measuring Consumer Generated Media, measuring qualitative and quantitative ROI for marketing communications, creating tasty blogger food and communicating to the blogger channel as well as Susan’s “Personal Life Media Bear Hug” — the way she packages social media ad programs for her sponsors of her podcasts and vidcasts.

Listen to it hear on Blog Talk Radio.

Here are the questions I answered:

1) Please describe PLM.

2) What are the top three marketing trends you see happening for Business Communicators? (PR and Marcomm folks)

3) What are many PR/Market folks not realizing/understanding about Social Media and its ramifications on business?

4) Can you give some specific case studies from PLM involving deals where you’ve utilized new media techniques to help get a sale?

5) How can people measure ROI effectively with their online initiatives?

Coming up on DishyMix is a great discussion with Mark Silva, Managing Director of Real Branding and social media “geekazoid-like-me” about the need to consolidate our social media applications on a “home page” of sorts.

Loic Le Meur did an excellent video showing his “social map” - all the places he goes online every day - and called for the need to consolidate these points into a single place of access. Loic further opined on a quote from Brian Stelter of the NY Times, “If the news is that important it will find me.”

In Web 1.0 we consolidated our news on My Yahoo!. In Web 2.0 iGoogle pages scrape news feeds and aggregate social media applications like Twitter and Facebook.

Now Flock, recommended to me by Mark Silva, is combing a Mozilla-based browser with social media, news, photo streams and one-click blog updates.

Originally I thought I’d try Flock, at Mark’s behest, and keep iGoogle open in it’s browser window, but I see no need for iGoogle now that I’m playing with Flock. So far, Flock seems perfect for Flickr addicts, bloggers and microbloggers as well as social networkers.

There is clearly a need for a “meta-shell” to access our Flickr, FB, LinkedIn, Twitter, Blog, Podcasts, RSS Feeds and more in a one-place customizable interface.

But I want to go further, incorporating and leveraging email connections and address book contacts beyond web mail accounts. I have multiple personal email addresses that aren’t based on Gmail or Yahoo! mail. Integrating mail would make it even better. (If I can trim my database down to 10,000 I could try Plaxo for contact integration…but who would I delete? I love you all!)

What do YOU use to consolidate not just your social touchpoints but your address book and personal email? Leave your ideas and comments here.