Doug Weaver, CEO of Upstream Group talks to me on this week’s DishyMix about what’s happening in online publishing and digital media sales.

Ad networks are changing the playing field. Media exchanges are shaking up the market. Sales revenue is down - a big surprise to publishers who have enjoyed steady growth since 2001.

Hear Doug’s recommendations for how you need to align your team today. Find out what kind of selling organization is required now to succeed in the long term - it may be very different from how you are staffing today.

Doug Weaver, Upstream Group on Digital Media Sales Talent, Faustian Bargains and the Advertising Revenue Shortfall

This is singularly one of the most actional interviews I’ve done on DishyMix. If you are in sales or biz dev or the CEO of a company employing online media sellers, this is a must listen.

I guarantee you will not only get food for thought - you’ll get a belly full of great ideas you can begin to employ today!