Tobi Elkin, former Editor-At-Large of Media Post Podcast is UP!
Susan turns the tables and interviews Tobi Elkin, most-recently Editor-At-Large at MediaPost Communications. She has written about everyone, and now Susan gets you to the heart of Tobi. A veteran digital marketing and media reporter/editor, Tobi talks to Susan about print magazines shedding brand cred on online journalism, the best and worst things about trade reporting, the “PR Rookie Move of the Century,” and who might be her pet publicists.
Tobi and Susan discuss shirking the Capricorn “shackles of discipline,” why Tobi will always be a New Yorker at heart, her immigrant neighborhood, her favorite Yoga move and her latest venture: content consultant for an online community for divorced women with a brilliant Broadway tie-in. Tobi is exploding with creativity…from blogging to Flickr-ing to film reviews on HuffPo to polishing short fiction, she’s a hot, smart, single “catch” on fire. See new sides of an industry personality in this intriguing and soulful interview.



